Dont Get Replaced By AI. Do This Instead
There are two camps when it comes to AI:
- The panickers losing sleep over AI stealing their jobs.
- And the ostriches with heads in the sand saying "it's just a fad."
Both are wrong. AI is here. It's gaining ground at breakneck speed. Every day brings a new tool promising to do what you do—faster and cheaper.
So what does that mean for you as a small business owner?
Steven Bartlett dropped this truth bomb at his masterclass: The difference between those who thrive and those who get left behind comes down to one thing—skill stacking.
What Is Skill Stacking?
Combining multiple complementary skills to create something unique that can't be easily replicated. Your personal competitive advantage where the magic happens when you blend skills together in ways that set you apart completely.
Your "Weakness" Is Actually Your Superpower
Small business owners learned from day one to multi-skill and multi-task.
Remember all those times you couldn't afford to hire someone, so you had to figure it out yourself? The bookkeeping, the social media, the customer service, the website fixes?
You probably felt like you were doing everything wrong, spreading yourself too thin.
Plot twist: You were building the exact thing that makes you irreplaceable.
My Journey Is Proof
I always thought I was just multi passionate or easily distracted, but I always had more than one thing on the go.
I worked as Director of Sales and Marketing, while learning everything I could about websites and search engine optimization (SEO) to save cost and maxamise my budget.
Then, when I started a side hustle photographing weddings I could build and optimise a website which allowed me to grow my side hustle to a 30k part-time income very quickly.
Today I am example of combining multiple skills - business growth coach, digital marketing consultant, photographer - a unique combination that can help the small business owner master the online marketing space while putting foundations in palace to help grow their business and also offer branding photography both in my studio and on location.
See how that works?
Business isn't one thing. It's a messy combination of skills, intuition, and human connection.
While AI automates tasks, it can't replicate the trust you build, the relationships you nurture, or the community you create. This is where you become truly irreplaceable.
Think Creatively About Your Edge
Your mission is to differentiate yourself as much as possible. Ask yourself:
- How can I combine my existing skills in a way nobody else is doing?
- How can I build deeper connections and community through my work?
- What would make my clients say "I could never replace this person"?
The businesses thriving right now combine multiple skills with genuine human connection in ways their competition can't match.
The Truth About This AI Revolution
It's not coming for the skill stackers and community builders. It's working FOR us.
Every skill you've picked up? Every time you had to wear multiple hats? That wasn't a detour—that was preparation for this exact moment.
You've got this. I believe in you.
What's the next skill you're adding to your stack? And how will you use it to build stronger connections with the people you serve?
How Not To Get Replaced By AI
Hey there,
When it comes to AI, people usually fall into two camps:
- The panickers losing sleep over robots stealing their jobs.
- The ostriches with their heads buried in the sand saying, “It’s just a fad.”
Both are wrong.
AI is here. It’s moving fast. Every day there’s a new tool promising to do what you do—faster and cheaper.
So what does that mean for you as a small business owner?
Steven Bartlett dropped this truth bomb at his masterclass: The difference between those who thrive and those who get left behind comes down to one thing—skill stacking.
What Is Skill Stacking?
It’s the art of combining multiple complementary skills to create something unique.
This is your personal advantage—blending skills in a way that creates demand and sets you apart from the competition.
Your “Weakness” Is Actually Your Superpower
As a small business owner, you’ve been skill stacking from day one.
Remember when you couldn’t afford to hire someone, so you figured it out yourself? The bookkeeping, social media, customer service, website fixes?
You thought you were spread too thin.
Plot twist: you were building the exact thing that makes you irreplaceable.
My Journey Is Proof
I always thought I was just “multi-passionate” (or easily distracted). But looking back, every side hustle and skill I picked up was part of my stack.
As Director of Sales & Marketing, I taught myself websites and SEO to save money and stretch budgets.
When I launched my wedding photography side hustle, I built and optimised my own site. That website helped me grow it into a £30k part-time income in no time.
Fast forward to today: I’m a business growth coach, digital marketing consultant, and photographer. That mix of skills and services means I can help small business owners master online marketing, build strong foundations, and create branding photography—both in my studio and on location.
See how that works?
Business isn’t one neat skill. It’s a messy, powerful combination of strategy, intuition, and human connection.
Where AI Can’t Compete
AI can automate tasks. But it can’t replicate the trust you build, the relationships you nurture, or the community you create.
That’s where you become truly irreplaceable.
Think Creatively About Your Edge
Ask yourself:
- How can I combine my skills in a way nobody else is doing?
- How can I build deeper connections and community through my work?
- What would make my clients say,
“I could never replace this person”?
The businesses thriving right now are the ones stacking skills and weaving in genuine human connection.
The Truth About This AI Revolution
Every skill you’ve picked up, every hat you’ve worn—it wasn’t a detour. It was preparation for this exact moment.
So—what’s the next skill you’re adding to your stack? And how will you use it to build stronger connections with the people you serve?
You can read more about my story, my skills and my combined experience- here
